How's this for a global brand trying to appeal to local tastes? I picked up this Pepsi Tarik today, which was basically marketed as a coffee-flavored cola (as in Malaysian "pulled" kopi tarik). It actually tasted more like chocolate than coffee, and wasn't too bad. It is interesting to see stuff like this either way.
Digested at 5:13 PM
A Californian now based overseas in Singapore but regularly on the road all over the world. I am in neither the F&B nor travel industries (and I'm horrible at cooking - so don't expect recipes in my blog), but I love food and will literally go the distance in search of it. (I plan vacation itineraries around food rather than sightseeing spots.) Although I can appreciate fine dining from time to time, I find that those places are usually a bit too snobby and overrated. More often than not, I'll prefer a hole in the wall or a street vendor instead - as long as the food is tasty and authentic. I hope you enjoy reading about some of my findings, and please feel free to browse the Archives too - there's lots of stuff in there.
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